THE “SOFT POWER” FACTOR IN THE FOREIGN POLICY OF THE REPUBLIC OF KOREA IN ASIAN COUNTRIES.
Keywords:
Soft Power , Foreign Policy , Korean Wave , Cultural Diplomacy , Public Diplomacy , Republic of Korea , Hallyu.Abstract
This article examines the tools and methods that the Republic of Korea uses in foreign policy within the framework of the concept of “soft power”. The change in the world order and the shift of military force from the foreground made it necessary to use a new resource that would ensure the spread of influence through non-violent means. South Korea is a developed country that enhances its attractiveness through culture, education and diplomacy by signing agreements with other countries, participating in international organizations, and opening organizations to study the Korean cultural code and language. In foreign policy relations, the Republic of Kazakhstan adheres to the principle of equal cooperation, building its diplomacy according to the concept of “soft power”.
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