THE IMPACT OF LEADERSHIP AND ORGANIZATIONAL CULTURE ON MANAGEMENT EFFECTIVENESS IN CULTURAL INSTITUTIONS
Keywords:
cultural institutions, creative industry, leadershipAbstract
This scientific article examines the impact of leadership and organizational culture on management effectiveness in cultural institutions and creative industry entities from both theoretical and practical perspectives. The study analyzes modern leadership concepts, organizational culture models, and their specific characteristics within the activities of cultural institutions. In addition, scientific and practical recommendations aimed at ensuring effective management in cultural institutions are developed. The research findings are of significant importance for improving management systems in the field of culture and arts.
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